I absolutely love stickers but they are an overlooked marketing tool. Cost effective to print, they can be used in any number of ways to promote your brand, quickly and easily.
They come in a range of shapes and sizes and used well, can really enhance your brand. Print a generic design and it will work on a large range of marketing for a number of years, or print a small run for a specific campaign or event.
You can provide clients with extra information about your business, prices, information on products and services, direct them towards your social media, or even tempt them with special offers.
Just think creatively how you can use them to market your small business and raise your brand awareness.
Continue reading “10 ways to promote your small business with stickers”
Fairs, events and exhibitions – you may go regularly, you may have been invited to attend one or you’re still thinking about attending one. You might even have a small stand at a networking event.
You’ve invited all your contacts to your stand, sent them an email, directed them to your website and reminded them on social media. What next?
I’ve created a list with some essentials to help make your stand look cohesive and branded, and ensure that you’re giving your visitors a good experience of your small business so they hopefully remember you when they’re back home.
And you can concentrate on the important part, meeting people and selling your products or services.
Continue reading “10 things to remember for your next exhibition stand”